Building Healthier Communities Across the Globe

GGWP spent the 2025 meeting business leaders, developers, Trust & Safety professionals, and platform teams across the world – sharing what we’re building, learning what teams need, and exploring how healthier communities can power better player experiences.

From North America to Europe to Asia and everywhere in between, here’s where the road took us and what we brought back.

Live Services, Dynamic Communities

The GGWP hopped across the US this year, from DICE & GDC to multiple GamesBeat events, Unreal Fest and the Live Service Gaming Summits. One message kept surfacing: real-time voice is now essential, UGC requires scalable policy enforcement, and player behavior has officially become a business KPI.

Fantastic conversations were had, both on stage and off, and meaningful relationships were forged at the multiple events we threw with our partners in Keyword Studios and Unity Vivox.

Europe in focus

Our European circuit in 2025 offered us an opportunity to participate in more cross-sections of how different regions think about community health and operational scale. Whether it was our speaking engagements at the various shows, supporting WIG events or epic dinner parties – we networked and made authentic connections with our European peers at devcom/gamescom, Nordic Game, Reboot Develop Blue, Develop:Brighton, DevGAMM Lisbon, SEG3, Future of Media Technology and Digiday Publishing Summit.

 GGWP in Asia

We also hit the road across Asia in 2025. At PlayX4 we saw the incredible energy of Korea’s indie and mainstream game scene under one roof, with hundreds of developers showcasing fresh titles and ambitious new projects. In Seoul at the AWS Partner Summit we connected with cloud and infrastructure experts, a timely reminder how deeply moderation, analytics, and live-ops infrastructure are intersecting with cloud and AI trends. We dropped by the Tokyo Game Show to meet regional developers and peers, keeping a pulse on what’s next beyond Korea. And at G-STAR 2025 in Busan, the scale of global participation – from AAA publishers to indie studios, and partners like Unity – confirmed once again that Asia remains a vibrant, critical center for games, community, and innovation.

GGWP 2025 themes: Designing for Kids & Families 

When many people think of moderation, they think of kids and family communities – so of course we had to join in the conversations in those corners of the industry.

We opened the year in San Diego, where our Head of Product, Carolyn Gudmundson, joined the stage at KidTECH San Diego. The sessions focused on age-appropriate communication, early-risk identification, and how safety-by-design principles need to evolve as UGC tools become more accessible to younger audiences.

Later, at a talk hosted by Sesame Workshop, GGWP joined conversations with TIGG and Discord on mental health, digital thriving, and the role of clear policy frameworks in youth-oriented communities.

Beyond Safety: Designing Games for Digital Thriving | Designing For Thriving NYC – Oct. 15, 2025

GGWP 2025 themes: Prioritizing Trust & Safety

GGWP attended multiple Trust & Safety focused events this year, joining global Trust & Safety practitioners from social platforms, streaming services, NGOs, and gaming companies focusing on  a spectrum of concerns, including risk detection, policy design scaling challenges and growing political distress in many regions. 

Whether it was joining in conversations with industry thought leaders at Trust & Safety Summit in London and Trust & Safety Forum in Lille, France or leading a panel with other T&S veterans on hot topics at TrustCon 2025 – our team worked to not just join the important conversation, but we sought to push the needle forward in terms of innovation and thoughtful action.

What 2025 revealed – and what it set in motion

Across every conference, workshop, panel, and booth meeting, several trends became impossible to ignore:

• Voice and UGC are accelerating faster than the safety infrastructure around them.
• Brands want proactive insights, not reactionary queues.
• Community health is now tied directly to retention and revenue.
• Manual moderation fatigue is real – and costly.

These insights shaped our product work throughout the year.

In 2025, GGWP’s Community Copilot:

• expanded real-time chat and voice moderation, including deeper support for partners like Unity Vivox.
• launched GGWP Pulse, bringing real-time sentiment and conversational insights directly into community and live-ops workflows.
• streamlined automation, integrations and migration from other toolsets so teams can plug GGWP’s Community Copilot into existing pipelines with less manual review and operational overhead.

If 2025 was defined by movement and listening, 2026 will be defined by building and pushing that needle of innovation – and we are just getting started!